Expert Radar
Dr. Robert Palmatier, PhD
Dr. Robert Palmatier, PhD
Founder, Global Executive, and Research Director, Sales & Marketing Strategy Institute
Coursework (Non-Degree), Northwestern University
Dr. Robert W. Palmatier has 40 years of experience in Business and Finance with expertise in Administration and Marketing. He earned his BSEE and MSEE from Georgia Institute of Technology, his MBA in Marketing Management from Georgia State University, and his PhD in Business Administration and Management and Marketing from the University of Missouri. Formerly, this expert served as Lieutenant in the United States Navy, as the Director of Worldwide Strategic Planning and General Manager of the European PolySwitch Division at Raychem Corporation, and as the President and Chief Operating Officer of C&K Components, Inc. Currently, this expert serves as a Professor of Marketing, as the John C. Narver Endowed Chair of Business Administration, and as the Research Director of the Center for Sales and Marketing Strategy at the University of Washington Foster School of Business.
r****@s*****.com
(206) ***-****
Seattle, Washington
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Radar Metrics At A Glance
Expert Witness Activity
Plaintiff Cases
5
Defense Cases
Expert Challenges
6
Deposition Transcripts
Publications
133
Media & News
475
Social Media Mentions
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Expert Witness Activity
Case Name | Role | Filed Date |
|---|---|---|
Charles Strow v. The J.M. Smucker Company, et al. | Expert Witness | 2021-09-27 |
Stone Brewing Co., LLC v. Molson Coors Brewing Company, et al. | Expert Witness | 2018-02-12 |
Cynthia H. Ray v. United Services Automobile Association | Expert Witness | 2006-01-03 |
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Litigation Analytics
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Publications
Radar found 133 records
Title | Type |
|---|---|
Marketing Analytics: Based on First Principles | Book |
An emerging theory of loyalty program dynamics | Journal Article |
Challenging the Boundaries of Marketing | Editorial |
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Media & News
Radar found 475 records
Title | Description |
|---|---|
How and when does gamification level up mobile app ... | Jul 26, 2024 ----- ... Robert Palmatier (2022). Digital technologies: tensions in privacy and data. Journal of the Academy of Marketing Science, 50. Sebastian ... |
Social Media and Digital Marketing Conference | Social media ... | Robert W. Palmatier - University of Washington, USA - 18,005 citations - H-index of 54 | 32. Bernd Skiera - Goethe University Frankfurt, Germany - 13,207 ... |
Marketing Analytics: Based on First Principles BY: Robert ... | Feb 26, 2024 -- Stream !) Marketing Analytics: Based on First Principles BY: Robert W. Palmatier (Author),J. Andrew Pe by Raagij on desktop and mobile. |
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Education
Institution | Degree Type |
|---|---|
Northwestern University | Coursework (Non-Degree) |
University of Missouri | Doctor of Philosophy |
Georgia State University | Master of Business Administration |
Work History
Title | Employer |
|---|---|
Founder, Global Executive, and Research Director | Sales & Marketing Strategy Institute |
Founder and Research Director | University of Washington Foster School of Business |
Professor | University of Washington Foster School of Business |
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