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Dr. Larry Chiagouris, MBA, PhD, MPhil
Adjunct Professor, NYU Stern School of Business (New York City, NY)
Bachelor of Science, New York University Leonard N. Stern School of Business
Dr. Larry G. Chiagouris has 49 years of experience in Advertising and Marketing. He earned his BS in Economics from the New York University Leonard N. Stern School of Business, his MPhil in Business from the City University of New York, his PhD in Marketing and Buyer Behavior from CUNY Baruch College, and his MBA in Industrial Psychology from CUNY Baruch College. Formerly, he served as the Executive Vice President at Bates Worldwide, Inc., as the Vice President of Public Relations and President and Managing Director of CDB Research at Havas PR North America, as the Vice President and Director at Starz Encore, and as Vice President and Chief Marketing Officer at eCode.com. Currently, he serves as the President of BrandMarketing Services, Ltd. and as a Tenured Professor in the Marketing Department at Lubin School of Business- Pace University.
l*********@a***.com
(917) ***-****
New York City, New York
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Expert Witness Activity
68
Plaintiff Cases
30
Defense Cases
34
Expert Challenges
45
Deposition Transcripts
14
Publications
60
Media & News
954
Social Media Mentions
368
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Radar found 68 records
Case Name | Role | Filed Date |
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Barry Sewall, Individually, et al. v. Home Partners Holdings, LLC, et al. | Expert Witness | 2022-07-12 |
US Dominion, Inc., et al. v. Fox Corporation, et al. | Expert Witness | 2021-11-08 |
SGO Corporation Limited, et al. v. Newsmax Media, Inc. | Expert Witness | 2021-11-03 |
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Radar found 60 records
Title | Type |
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Decoding Generation Z's habits: the augmented reality shift from gimmick to utility in omni-digital shopping | Journal Article |
Are Consumers Ready for Augmented Reality? Factors Influencing Online Footwear Purchasing Intentions Using AR Technology | Journal Article |
Uses of Survey Research in Damages Estimation | Book Chapter |
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Radar found 954 records
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Institution | Degree Type |
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New York University Leonard N. Stern School of Business | Bachelor of Science |
CUNY Baruch College | Doctor of Philosophy |
CUNY Baruch College | Master of Business Administration |
Title | Employer |
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Adjunct Professor | NYU Stern School of Business (New York City, NY) |
Professor [Tenured] | Lubin School of Business- Pace University (New York, NY) |
President | BrandMarketing Services, Ltd. (Boca Raton, FL) |
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