Expert Radar
Dr. Dominique Hanssens, PhD
Dr. Dominique Hanssens, PhD
Distinguished Research Professor of Marketing, UCLA Anderson School of Management
Doctor of Philosophy, Purdue University
Dr. Dominique M. Hanssens has 48 years of experience in Strategic Marketing. He studied Applied Economics at the University of Antwerp and earned his MS and PhD in Management from Purdue University. Formerly, this expert served as the Associate Dean, as the Bud Knapp Professor of Marketing, and as the Faculty Director of the Global Executive MBA Program for the Americas and the Morrison Center for Marketing and Data Analytics at the UCLA Anderson School of Management. Currently, this expert is a Senior Advisor at Cornerstone Research and the Distinguished Research Professor of Marketing at UCLA Anderson School of Management.
d*********@******.ucla
(310) ***-****
Los Angeles, California
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Radar Metrics At A Glance
Expert Witness Activity
85
Plaintiff Cases
16
Defense Cases
64
Expert Challenges
44
Deposition Transcripts
10
Publications
117
Media & News
575
Social Media Mentions
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Expert Witness Activity
Radar found 85 records
Case Name | Role | Filed Date |
|---|---|---|
Intuit, Inc. v. H&R Block, Inc., et al. | Expert Witness | 2024-01-15 |
Michael D Hellman, et al. v. Polaris Industries, Inc., et al. | Expert Witness | 2023-08-30 |
Michael Hellman, et al. v. Polaris Industries, Inc., et al. | Expert Witness | 2021-05-25 |
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Litigation Analytics
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Publications
Radar found 117 records
Title | Type |
|---|---|
Long-run effects of price promotions in scanner markets | Journal Article |
Willingness to supply human body parts: some empirical results | Journal Article |
Who benefits from price promotions? | Review |
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Media & News
Radar found 575 records
Title | Description |
|---|---|
Stewarding The World's Most Valuable B2B Brand | Jun 15, 2024 ----- ... Mike Hanssens . By that measure, Palin is the curator of the most valuable business -to- business (B2B) brand on the planet. To Palin, the keys ... |
What's Current May 2024 | Jun 13, 2024 ----- Professor Emeritus Mike Hanssens believes if accountants, investors and managers agree on a common math, vocabulary and knowledge base, they ... |
Marketing Truth #5 - The WARC Podcast | May 30, 2024 ----- Stay up-to-date with the latest marketing and advertising news with our free daily newsletter. ... marketing strategist and author Michael ... |
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Depositions & Transcripts
Radar found 10 records
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Education
Institution | Degree Type |
|---|---|
Purdue University | Doctor of Philosophy |
University of Antwerp | Other |
Purdue University | Master of Science |
Work History
Title | Employer |
|---|---|
Distinguished Research Professor of Marketing | UCLA Anderson School of Management |
Faculty Director | UCLA Anderson School of Management |
Senior Advisor | Cornerstone Research |
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