Marketing, Product Innovation, & Personal Care Brands Expert Witness
Marketing, Product Innovation, & Personal Care Brands | E-605111
Expert Qualifications
This highly-qualified expert has 25 years of experience in marketing and product innovation for personal care products, with her work focusing on beauty, consumer products, consumer behavior and product positioning. She earned her AA in merchandise marketing at the Fashion Institute of Design followed by her BA in Business Administration at the University of Phoenix. She began her career as a visual merchandising manager at Macys and P&G Professional before going on to serve in senior marketing positions at Millennium Salon Systems, John Paul Mitchell Systems, and Spilo Worldwide. She is currently the founder and president of a beauty and lifestyle brand consultancy in California.
Bio Snapshot
Location: CA
AA, Merchandise Marketing, Fashion Institute of Design
BA, Business Administration, University of Phoenix
Former, Visual Merchandising Manager, Macys
Former, Director, Marketing and Education, Millennium Salon Systems
Former, Marketing Manager, P&G Professional/Sebastian International
Former, Senior Director, Marketing, John Paul Mitchell Systems
Former, Vice President, Marketing, Spilo Worldwide
Current, Founder/President, a beauty and lifestyle brand consultancy
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