Marketing Expert Witnesses

ID: 10123

Massachusetts

This expert has been involved with children’s product development for over 17 years, focusing on consumer products and medical devices. He has over 20 patents issued for various products and has generated over $400 million in retail sales through his patents and products. He recently designed a baby lounger with safety in mind, utilizing features aimed at reducing the risk of SIDS. Formerly, he...

E-694346

Texas

This highly-qualified expert has over 20 years of experience in economics and marketing. He earned his BBA in business administration, his MS in economics, and his PhD in economics, all from the University of Texas at Austin. He then served as an instructor and lecturer of economics at the same institution and later as a lecturer of industrial engineering and management at Israel Institute of...

ID: 12026

Kentucky

This highly qualified legal marketing expert has over 15 years of experience in his field. He earned his BS in business administration and marketing from the University of Louisville. He is very active as a member of the Legal Marketing Association and he is the founding member and past president of the Kentucky chapter. Formerly, he has held many roles for multiple law firms including business...

E-013985

Massachusetts

This HVAC expert has more than 35 years in the HVAC and energy industry. He has extensive experience managing individual retail locations, as well as service as a regional manager with 300-400 employees. He specializes in providing training, sales, and marketing services to the HVAC, propane, and heating oil industry. He has developed and implemented marketing programs to increase customer bases...

ID: 16418

This highly qualified legal marketing expert earned her BS in communications and public relations from Illinois State University and a MPS in law firm management from George Washington University. She is a very active member of the Legal Marketing Association as the current president-elect and member of the international board of directors. In addition, she served as the past president of the...

E-007432

Massachusetts

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Rhode Island

This expert has been practicing advanced business analytics for over 20 years. He holds a Ph.D. in Business and has extensive industry experience in quantitative risk assessment and marketing analytics. He has been published in refereed journals such as the "Journal of Database Marketing", "Risk Management Journal" and "Marketing Intelligence and Planning", while he has presented on predictive...

ID: 18690

Virginia

This expert earned his BS in Economics and Marketing at Fordham University and his MBA with a focus on Marketing at the University of Chicago. Thereafter, he joined Whitehall-Robins Healthcare, leading marketing efforts and account development in the analgesic and cough suppressant categories. He then joined Pharmacia, where he was responsible for marketing major consumer product lines including...

E-008951

Colorado

This expert has over 22 years of Online Marketing, including Search Engine Optimization, Search Engine "Link" Campaigns, and Pay Per Click Search-Engine Advertising. He is the author of various best selling Internet-Related Books, such as Complete Idiot's Guide to the Internet and Search Engine Optimization for Dummies. He has given multiple presentations and public speaking engagements involving...

ID: 18991

California

This book publicity and marketing expert has over 20 years of experience in the field. He earned his BS from the Australian National University and his MS in Psychology from John F. Kennedy University. Formerly, this expert served as a Business Analyst at International Computers LTD, as a Senior Analyst at Australian Minerals Economics, as a Project Manager at Pacific Bell Directory, as a...

E-013176

New Jersey

This expert has more than 20 years of experience as a retail executive (Senior VP, Executive VP, Merchandise VP, and President) with Macy's, Bloomingdales, the U.S. division of a major dutch retailer Steinbach, and more. He has also spent 18 years as a financial advisor, equity analyst, and investment banker. He earned a BS in Retail Management/Marketing from Drexel University and has authored...

ID: 19498

California

Ms. Jessie C. Stricchiola has over 23 years of experience in Digital Marketing, Search Engine Optimization, and Click Validity Analysis. She earned her BA from Smith College. Formerly, this expert served as a Director of Online Marketing at Chase Law Group and as a Click Measurement Consultant at Urchin Software. She has also been a Search Platform Click Validity Consultant at Microsoft...

E-008907

California

This expert has received his Ph.D. from University of California, Berkeley, and has over 17 years of experience in the field of SEO and online media. He has done custom corporate training for organizations and corporations, and has taught SEO training at AcademyX and Stanford School of Continuing Studies. He is the founder of two websites, one that develops SEO courses and the other that focuses...

ID: 19503

New Jersey

This expert has over two decades of experience in the hospitality industry. He earned his MS in Labor Studies from the University of Massachusetts and went on to complete his PhD in Economics at Pennsylvania State University. As a member of the Travel Industry Association and Hotel Sales and Marketing International, he is active in his field and is a recognized leader in the hotel marketing...

E-020490

Colorado

This data analytics expert earned his BS in Economics/Statistics from the University of North Dakota and his Master's Degree in Applied Statistics from The Ohio State University. He is a former senior quantitative analyst at Mattel, where he worked on digital channel analytics covering paid search, display advertising, and website visitation. As an instructor of Database Marketing Analytics at...

ID: 19745

California

Dr. Dominique M. Hanssens has 48 years of experience in Strategic Marketing. He studied Applied Economics at the University of Antwerp and earned his MS and PhD in Management from Purdue University. Formerly, this expert served as the Associate Dean, as the Bud Knapp Professor of Marketing, and as the Faculty Director of the Global Executive MBA Program for the Americas and the Morrison Center...

E-050861

Colorado

This expert graduated from Colorado State University with a B.S. in Apparel Design & Merchandising, and she has 10+ years of experience in fashion merchandising. She began her career at Freeze CMI and then held increasingly senior merchandising roles at Cole Haan for nearly five years. The expert also served as the Director of Women's Merchandising for Handbags and Small Leather Goods at Kate...

ID: 21216

Georgia

This expert has a wealth of experience in the retail, manufacturing, and distribution of pet products and specifically pet food. He previously served as General Manager of Pet Direct USA before joining Almo Nature USA as their National Sales Manager. He is currently the principal of a consumer products sales and marketing consultancy while also serving as the distribution manager of a pet...

E-072486

Texas

This talent acquisition expert has more than a decade of recruiting experience and specializes in headhunting marketing and creative professionals. As a Senior Recruiter, she has been the top earning employee of her firm for the past several years.

ID: 22143

Georgia

This expert is a 45+ year veteran of Baldor Electric Company, having held the executive level position of maintenance and facilities manager for 10 years. Previously, he was production supervisor on various lines throughout the plant. He has been called on to travel overseas to investigate product failures and instituted an assembly line for major repairs on over 100 units. This expert has owned...

E-075178

New Jersey

This Pharmaceutical Business Executive has a proven history of strategic marketing experience and increasing sales growth at Eisai, Roche, and Pfizer, among other firms. He previously served as Director of Marketing, the Head of Primary Care and Speciality Marketing, and the Head of Commercial Operations in the Americas at Eisai. He now serves as a consultant and mentor at the C-suite and Board...