Advertising Expert Witnesses in Maryland

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Advertising expert witnesses practice in a variety of fields, including marketing, public relations, media buying, digital advertising, and brand management. Some of the most common specialties among advertising expert witnesses also include consumer behavior, market research, copyright infringement in advertising, false advertising claims, and social media advertising. They can opine on the effects of misleading advertisements, trademark disputes, unfair competition, the effectiveness of ad campaigns, and ethical issues in advertising.

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Dr. Henry BoydView profile

ID: 32927

Dr. Henry Boyd

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Maryland

This highly qualified expert first earned his BA at Princeton University before earning his MBA and his PhD, both in marketing, at the University of California-Berkeley and Duke University respectively. He also completed his JD at the University of Wisconsin Law School. He has years of industry experience in marketing: he was an economic forecaster for IBM, a marketing and strategic consultant...

Advertising Expert Witness FAQs

An advertising expert witness provides insight into industry standards, practices, and ethics in advertising. They can testify on issues like false advertising, trademark infringement, or marketing strategies.

Cases involving deceptive advertising claims, copyright infringement, brand damage, unfair competition, or misleading marketing tactics often require an advertising expert witness.

Yes, many advertising experts are well-versed in digital marketing and can provide valuable insights on topics such as SEO practices, social media campaigns, and online ad placements.

Yes, some experts may specialize in areas like consumer behavior, market research, public relations, media buying, or specific types of advertising like TV or online ads.

An advertising expert can analyze the disputed ads, compare them to industry standards for truthfulness and transparency, and provide an informed opinion on whether they could mislead consumers.

Expert Institute offers a personalized approach to help you find the highest quality experts. We source actively-practicing professionals who match all your requirements for specialty areas, work experience, litigation history, fee range, certifications, location, and more.

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